There is strong competition in every industry. Therefore, to be one step ahead, you must conduct a full-scale analysis of your competitors. We’re going to tell you what main chips are important to consider. Today 95% of sales take place online. For this reason, a website is our main tool. Semantics To identify your competitors in search results, you need to have a collected semantic core – a set of search phrases using which you want to show your website to your…
We are at Translators Family share some of our secrets. New trade ecosystem A novel approach to doing business is to create a trade ecosystem and swap the D2C trading paradigm instead of B2B and B2C. This means getting rid of all possible intermediaries: creating your own delivery and warranty service, training a personal marketing team, and so on. D2C – direct delivery of services/goods from the company to the client. Personalization In 2021–2025, we will see a trend towards advertising personalization, which will automatically…
Time is the most valuable resource When business owners contact us, they expect us to help them have more free time for other important activities. We assist them with localization, translation, and proofreading of documentation, content creation for blogs and social networks. But some beginners are not ready to delegate any responsibilities and do everything on their own. For them, we have prepared a small guide that will help structure every minute and spend it productively. If…
Video reviews, live broadcasts, short films are necessary attributes of content in 2021 So, it doesn’t matter who you are – you can convert your business to video format. For example, copywriters can broadcast live or give advice on blogs. Translators can shoot life hacks on how to translate as accurately as possible at home. In the same vein, the merchandise business can give everyday online reviews of its products. We have selected several rules for…
Let’s take a look at how professionals should manage social media in 2021 First, it is worth noting that 60% of all people use social media every hour (according to We Are Social and Hootsuite). Social media have become an indispensable part of everyday life for people all over the world. Social responsibility will become a leading trend. Customers will pay attention to how companies treat issues such as mental health, inclusivity, and social justice. They will…
Do your business like a rockstar! So, if you wish your business to sound like a top 10 hit song, you need to adhere to these tips: Take care of how your brand sounds Content marketing will help you with this. Moreover, good content is like the lyrics of your favorite song. It is remembered and played over and over again. Adapt your best songs for foreign markets Just take a look at this notorious example of an ad that…