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Once upon a time, in the bustling world of eCommerce, there was an ambitious entrepreneur named Alex. He had an online store selling innovative gadgets worldwide. His journey, full of dreams and aspirations, was about to take an unexpected turn as he learned the art of brand localisation, a crucial step in the global success…
Translators Family will participate in Going Global Live 2023 We are excited to announce that we will participate in the upcoming Going Global Live event on November 22nd and 23rd, 2023, at the ExCeL London! Our team will be at stand G144, where you can discover our wide range of multilingual translation, content creation, and…
Tips for effective software product localization Localization is the epitome of user-friendliness: approximately 75% of the world’s people feel more free and confident using products which communicate with them in their native language rather than in English. Localization is part of the development process Companies that do not pay proper attention to localization planning often make avoidable mistakes. The main problem comes from inappropriate relationships between developers, localization managers, and translators. Translated texts (usually UI) and localized versions…
Let’s tell developers how to sell your game on another continent and not waste a penny of their budget Game translation is one of the most complex translation jobs. For a computer game to be interesting and understandable, translation alone is not enough, as it requires adaptation and localization. This is our guide to the subtleties of game localization. Today we’ll tell you about the key steps on the way to a cool game that everyone will play. Step 1. Create…