For over 10 years, I’ve actively attended conferences, trade shows, and networking events to represent my translation business — and discovered powerful networking strategies for language professionals that truly work. These face-to-face connections consistently bring new clients, industry insights, and referrals that no Zoom call can replicate. Strong relationships are forged through personal interaction. In…
We studied The RWS report (Unlocked 2023, Global Research At The Leading Edge Of Brand Communications), which explores consumer attitudes to language and localisations across established G7 economies, fast-growing emerging markets, and the frontier markets of tomorrow. We discovered 5 crucial trends in 2024 and beyond. It should be noted that almost half (47%) of…
Wikipedia is a widely recognised and trusted placement. And besides that: It improves online presence: a Wikipedia page appears high in search engine results. It provides a place where people can learn more about your company’s history, products, and achievements. It positively affects your company’s SEO with backlinks from a high-authority site like Wikipedia. It…
In 2022, WhatsApp was the most popular social network in the UK, used by almost three-quarters of the population. Facebook is followed closely, with Instagram, Messenger, and Twitter holding top spots. By 2023, there were 62 million social media users in the UK. Social media is most popular among Gen Z and Millennials, with a…
Once upon a time, in the bustling world of eCommerce, there was an ambitious entrepreneur named Alex. He had an online store selling innovative gadgets worldwide. His journey, full of dreams and aspirations, was about to take an unexpected turn as he learned the art of brand localisation, a crucial step in the global success…
A little spoiler: everything will be fine and thrilling. As we venture into 2024, the language industry is on the cusp of transformative changes. Stay ahead of the curve with these top 6 trends reshaping our industry. Advanced Machine Translation and Neural Language Models Machine translation (MT) and neural language models are witnessing unprecedented advancements….
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