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The future is in content marketing We face advertising noise daily and have learned to ignore it. Teaser headlines and banners impress few people. Users want useful material that will solve their problems. What’s more, they want a personal touch and a focus on their needs. Content marketing can offer precisely that. Content marketing: what it is It is the creation and distribution of quality content with a view to building a trusting relationship with customers. High-quality content…
Best Google My Business features It’s no secret that the degree to which you complete your business page in Google My Business determines its position in local search. In other words, keeping your page up to date makes it easier for your potential customers to find you and make a decision about purchasing products or services faster and easier. This service also provides an opportunity to keep in constant contact with customers through feedback and online chat. Although…
Quality, usefulness, and time-saving are crucial factors to engage existing customers and attract new ones. How can a business show they care? Usefulness. Expert articles with life hacks related to your products are a great solution. However, don’t forget to post some useful articles not related to your sales. For example, a baby food company can post a complementary feeding plan or a video of a classic home massage for babies. It’s helpful, it really works,…