How often have you made a purchase as soon as you opened a website? Statistics show that 96% of visitors leave empty-handed, and the average conversion rate in e-commerce is just 1.6%. This means that out of 1,000 visitors to a website, only 16 will make a purchase. The lead magnet is a marketer’s secret weapon in the battle for customers. It helps increase conversion rates by 3-4 times, attracts the audience to the product, and works wonders…
Some facts about legal translation When it comes to translating documents, every letter matters. Legal translation is similar to medical in this regard – a single mistake in translation can have tragic consequences. Legal translation is a rapidly growing field, and there is increasing demand worldwide for these services. So, what are the unique characteristics of legal translation? Translation of legal documents is necessary to conduct various international relations and to exchange information or experience between legal professionals…
Concise texts: guidelines and rules We deal with the written word on a daily basis: we run our blog or write client social media posts, we create texts for work, or write a diary. So, let’s figure out what kind of texts will spur a person to take action? From liking to conversion. To make the text succinct, answer these questions. Whom am I writing for? Example: You are blogging about technology and have decided to do a…
Great texts features Writing text is easy enough, but how do you write a text that doesn’t fail to attract the attention of search engines? Here are some useful tips. What’s important? Text length It is an important factor in search engine rankings, as well as a parameter that affects conversions. For successful ranking, it is better to stop at articles with a text length of 8000 characters without spaces for information resources. And on commercial sites, it…
Content marketing is not just about texts It’s about selling through texts. Today, content is an important tool for business promotion, so the demand for it is very high. And a good content expert is a rarity nowadays. Therefore, if you are a good writer, you can earn good money. Therefore, we will now give you a few tips on how to boost the value of your services. Study basic marketing analysis In other words, this includes analysis…
There is strong competition in every industry. Therefore, to be one step ahead, you must conduct a full-scale analysis of your competitors. We’re going to tell you what main chips are important to consider. Today 95% of sales take place online. For this reason, a website is our main tool. Semantics To identify your competitors in search results, you need to have a collected semantic core – a set of search phrases using which you want to show your website to your…